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Why I Love My Google Gmail Email

Ferrari Hot Marketing
First off, Gmail is Ferrari Hot! And let me tell everyone up front that by having a Gmail account has made my life much easier, increased my productivity, helped me to be more organized, and faster on the road. One of the aspects about dealing with numerous customers in both B2B and B2C industries are in many cases the requirements to have an email address with the domain name I am working with at the time.

As a business representative for our clients, I need to sometimes make contact with various client related business interests, and having a email address with that customer's domain name is advantageous for representing the company to the third party. However, with so many email addresses to check on a regular basis, it becomes difficult to stay on top of all the communications items. This is where the Gmail email system comes in handy big time. What I do is forward my emails from all my other accounts into a central Gmail address location. This way, I don't have to go in and check my emails at all my other email addresses. But, you say, "I can forward my emails to any location that I want." Yes you may be able to do that, but Gmail offers a feature that also allows you to respond as though it is coming from the other email address. You can also send emails through POP SMTP from another email account or using the IMAP function, import old emails from other accounts and synchronize all emails with Outlook or other email programs running on multiple computers at the same time. Here are some of the various mail clients along with the instructions on how to configure them for Gmail. Sign up for a free Gmail account.


Read about more things you can do with Gmail.

Google Apps and Gmail For Any Business

Take the next step for your business organization with Google. Use the Gmail interface software engine via Google Apps for your domain name. One of the features that Google Apps has for any company is to use Google's Email servers to handle your daily email requirements for your company. There are two levels of service provided by Google. One is the free and provides over 7 GB (and counting) of email storage for each email account. The other is $50 per user per year and provides 25 GB of email storage for each account. Both the standard free edition and the paid premier edition come with full administrator control panels for a central IT person or even a non IT person to set up new accounts and control access to established accounts. Just like in the Gmail accounts online, users can access their accounts through the online control panel, IMAP, and POP SMTP email client settings.

I am convinced that Google Security for your Emails are better than any security at any company. Read the past article on Cloud Computing The Google Way to understand the reasoning behind my statement that Google is more secure than even your company. I know that may come as a very bold statement to some, but I encourage you to read the article and think about the economy of scale and understanding of their security measures in place, along with independent security audits that are conducted regularly.

The Gmail Email Overview

Gmail offers entire organizations and businesses personalized email addresses like jsmith@yourdomain.com. Gmail comes with helpful features to make email more useful, like award-winning spam and virus filtering, up to 25 GB of storage per account, powerful search to find messages as fast as you can search the web, and instant messaging built right in. The Gmail web application is accessible from anywhere, and you can even sign in from your mobile phone. Or if you prefer, you can access email from your favorite mail client like Outlook or Thunderbird using POP or IMAP at no additional cost.


Why switch to Gmail Google Apps for your domain name? There are many reasons to do it, but two of the top reasons in my book would be that the storage capacity is simply enormous, and you never have to throw any emails away. Remember, most companies are using their website servers also as their email servers. This means they are limited by how much data they can store online in the email portion before things have to get purged. Most companies provide their employees with significantly less email storage area, and what happens many times is their email boxes fill up and need to be emptied to make room for new emails. Other times, a main IT person or administrator is constantly going into the email accounts and purging past emails to make room for more. Whereas with Google Gmail Apps, users have a huge storage area which are unlikely to get filled up except by the super power huge file receivers of email information, and even then, I imagine that Google would just add more capacity for specific power hungry email users.

By-the-way, I am talking from first hand experience on both the free Gmail email available to anyone online and Google Apps for a domain name, with a private label email address using the Gmail email software to drive it. Using the Gmail Google Apps is like driving a Ferrari very very fast. And you know what? Others wish they had one too. Maybe someday.

Get your business found online fast. Don't let the competition pass you by on the Web. Internet marketing by Professional Web Services will get your business found in the search engine results. Search engine marketing for the 21st century.

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posted by James A. Warholic at 10:03 PM | 0 comments

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Email Marketing Considerations For Your Business

Commercial Email Marketing
Are you thinking of sending a mass email marketing campaign to prospective clients? Well, this article is for you. Learn the ins and outs of what you need to do in order to comply with the legal requirements when setting up an email marketing campaign. This is important for your business today, especially as the world is becoming much more of an online commercial sphere for businesses, engineers, buyers, and consumers.

Summary of the main points of commercial email marketing are:
  1. No misleading subject header information.
  2. Must be identified as advertisements.
  3. Must include a valid physical postal address for the sender.
  4. Must include a conspicuous notice of a recipient's opportunity to decline further commercial messages from the sender and must remain valid for at least 30 days after a message is sent.
  5. Opt-out requests must be honored within 10 business days. However, affirmative consent may be obtained to resume the sending of emails to recipients who previously opted out.
Quotes from Eric Sinrod, Attorney with Duane Morris, LLP in his article titled, "Commercial Email - Getting It Right"


Read more of this story at:
Understanding The CAN-SPAM Act For Commercial Email

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posted by James A. Warholic at 5:54 AM | 0 comments

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Email Marketing Strategies

When sending an email using some of the automated online email marketing services and the built-in templates, considerations must be addressed when sending graphic images, JavaScript, or other included attachments.

Email marketing is not exactly like website marketing, as it pertains to the layouts. While hyperlinks and some graphics can be included in the emails; one has to consider that many individuals simply do not allow graphics to be displayed in their inbox or while reading the emails. If an email includes graphic images embedded into the email itself, then many spam detection programs will flag an email as possibly containing a threat to the users system. Often times, the graphic sent will be considered as an attachment and this will trigger the filters at both the readers end and with the automatic programs at the hosting providers and Internet Service Providers to red flag it.

Images that are hosted externally, and not sent in the email can help alleviate the problems, but still the user can select not to display the images.

What looks good in a html template may effectively get stripped of certain html formatting when received at the email clients. AOL, Gmail, Hot Mail, Yahoo Mail, and others handle the html formatting a little bit differently. Also, if emails are read online vs. reading them in an email program such as Eudora, Outlook, Mozilla, Thunderbird, and others, can render each email completely differently.

Because we live in a constant battle online with the online spammers, the email filters have gotten progressively tighter in what they look for to indicate spam or spyware. Many times a small graphic is used as a kind of homing beacon in emails to track readers. These small graphics are as small as 1px x 1px in size. A person can not see them in their email. That is why many of the better programs for reading emails will let you decide if you want to trust a source or not. If you trust a source then you can allow graphics to be displayed for those emails.

Many times there will be other forms of tracking, while not being unethical, will set a red flag so-to-speak, for the email filters. These can be a long string of alpha numbers after the url. If these are used excessively throughout the email then it could get flagged as spam. It is necessary, and typical many times, to have included in the email, specific urls for unsubscribing or updating of records. This in itself will not usually be enough to trip the filters.

If you have a trusted source for emails, newsletters, or email alerts on a regular basis, it is wise to add the email address to your list of contacts. On the other hand, if you constantly get spam into your inbox, it might be wise to check and remove bad contacts from your contacts list. Many programs automatically place contacts into the contacts file when emails are received. Checking the settings of your particular program and verifying that contacts are not automatically placed into the contacts file is probably a safer way of operating online.

Email marketing does have its good points, in that it keeps you in contact with your customers. There are other ways of staying in touch with customers by using a hybrid form of email marketing and using blog marketing at the same time. For example, this newsletter is written in the form of a blog. Each posting has its own permanent web address. Readers can subscribe to this blog in the form of a RSS feed or an email. By having both features available you can pack a double Internet marketing punch. Not only is this a newsletter, but by having permanent links, the search engines can find the postings and place them into the search engine results pages. Plus, in the future when needing to reference to past articles it is easy to find them online.

Professional Web Services provides professional Internet marketing services, ethical SEO, search engine optimization, professional blog marketing services, online advertising strategies, and web branding solutions. Contact us today for your B2B and B2C Internet marketing solution.

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posted by James A. Warholic at 10:23 PM | 0 comments

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Email Tracking Your IP

MY IP


Your IP Address Goes With You On The Internet

FYI

Everyone browsing online has an IP Address assigned to them. The IP or Internet Protocol address can be a shared or dedicated address. [View Your Own IP Address]

Tracking Emails
Unsolicited Emails by the Dozens and Their Tracking Codes


Many times emails from spammers will include a tracking code in the URL link which might go undetected by a person simply clicking on a link in the email. For example a spammer will place a unique code at the end of the Sample Tracking E-mail hyperlink?=id123 which will only show up in ... [See How Email Spammers Can Track You]




Reminder, Update Your Copyright Dates
[See Why This Is Important To Your Business]

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Ethical Issues In Business and Internet Ethics

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posted by James A. Warholic at 2:15 PM | 0 comments

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Internet Spam

Why does it seem that certain online content providers generate more spam from their websites than others?

Some things really tick me off.

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Internet Marketing Services and Online Advertising Strategies Email Contact Information

posted by James A. Warholic at 1:19 PM | 0 comments



 


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    Message From Jim Warholic

    Do it with Internet marketing style! Any person that has known me long enough will find out that I usually get straight to the sales and marketing point. Invest your time wisely. Make a difference in the world. Each individual has something special to share that can impact the world around them. Maybe your sphere of influence is one person, maybe it is your family, business, neighborhood, or a larger group of people. But, no matter how large or small a group of people that you come in contact with, a person can effect change for the good in life. We can start today with a simple business investment, with a professional word of encouragement, a "thank you", or just a kind look that really shows that you understand and appreciate another person.

    Jim Warholic