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Checkout Google Checkout For Secure ECommerce

When it comes to credit card transactions online, you can never be too secure. But, for the consumer and business purchasing managers, using Google Checkout is one of the most secure forms of doing eCommerce on the Web.

Implementing Google Checkout into your online business is a major plus for the customer on the web.

Google Checkout is the ideal solution for secure eCommerce shopping; with the ability of a buyer and consumer to use any major credit card, and maintain privacy for the buyer and his or her supplied credit card information from being shared with any seller. This keeps your customers' Visa, MasterCard, Discover Card, or American Express card information secure.

Online privacy and security of financial information is extremely important for consumers and corporate buyers alike. Keep it secure and private now for your customers' sake.

Read more about using Google Checkout for secure ECommerce today. Think about this when it comes to dealing with the costs of credit card transactions online for your B2B or B2C ecommerce website. Make it as easy as possible for buyers to purchase from your website by implementing Google Checkout for the online checkout process. If you are confused about implementing payment gateways or trying to make sure that you have built in secure shopping carts for your buyers, then Google Checkout is a great place to start for your business today.

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posted by James A. Warholic at 8:21 PM | 0 comments

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Guess What? Google is Your Home Page.

G Marketing Your CompanyYou may not have noticed it, but a while back Google changed their Fav Icon from an uppercase "G" to a lower case "g". The Google Favorite Browser Icon is what is displayed in the tab area and the front of the address area of a browser like Internet Explorer, Firefox, or Safari when browsing to a Google Branded website. I know there was an official response as to why Google changed and updated their Favorite Icon, but I have my branding thoughts too. Read more about the New Google Favicon.

This Fav Icon story segues into understanding your business website and online branding too.

Google is Your Website Home Page

Most people in the business world don't have a clue that their home page of their website is not really their home page at all. The home page of a website is Google.

Let me explain that statement and expand on the Google Home page premise for your website. Read more about Google is Your Website Home Page.

Get your business found in Google Search Engine results pages now. Start gaining new sales leads, new customers, and expanding your market reach online with Internet marketing services by Professional Web Services, Inc.

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Why I Love My Google Gmail Email

Ferrari Hot Marketing
First off, Gmail is Ferrari Hot! And let me tell everyone up front that by having a Gmail account has made my life much easier, increased my productivity, helped me to be more organized, and faster on the road. One of the aspects about dealing with numerous customers in both B2B and B2C industries are in many cases the requirements to have an email address with the domain name I am working with at the time.

As a business representative for our clients, I need to sometimes make contact with various client related business interests, and having a email address with that customer's domain name is advantageous for representing the company to the third party. However, with so many email addresses to check on a regular basis, it becomes difficult to stay on top of all the communications items. This is where the Gmail email system comes in handy big time. What I do is forward my emails from all my other accounts into a central Gmail address location. This way, I don't have to go in and check my emails at all my other email addresses. But, you say, "I can forward my emails to any location that I want." Yes you may be able to do that, but Gmail offers a feature that also allows you to respond as though it is coming from the other email address. You can also send emails through POP SMTP from another email account or using the IMAP function, import old emails from other accounts and synchronize all emails with Outlook or other email programs running on multiple computers at the same time. Here are some of the various mail clients along with the instructions on how to configure them for Gmail. Sign up for a free Gmail account.


Read about more things you can do with Gmail.

Google Apps and Gmail For Any Business

Take the next step for your business organization with Google. Use the Gmail interface software engine via Google Apps for your domain name. One of the features that Google Apps has for any company is to use Google's Email servers to handle your daily email requirements for your company. There are two levels of service provided by Google. One is the free and provides over 7 GB (and counting) of email storage for each email account. The other is $50 per user per year and provides 25 GB of email storage for each account. Both the standard free edition and the paid premier edition come with full administrator control panels for a central IT person or even a non IT person to set up new accounts and control access to established accounts. Just like in the Gmail accounts online, users can access their accounts through the online control panel, IMAP, and POP SMTP email client settings.

I am convinced that Google Security for your Emails are better than any security at any company. Read the past article on Cloud Computing The Google Way to understand the reasoning behind my statement that Google is more secure than even your company. I know that may come as a very bold statement to some, but I encourage you to read the article and think about the economy of scale and understanding of their security measures in place, along with independent security audits that are conducted regularly.

The Gmail Email Overview

Gmail offers entire organizations and businesses personalized email addresses like jsmith@yourdomain.com. Gmail comes with helpful features to make email more useful, like award-winning spam and virus filtering, up to 25 GB of storage per account, powerful search to find messages as fast as you can search the web, and instant messaging built right in. The Gmail web application is accessible from anywhere, and you can even sign in from your mobile phone. Or if you prefer, you can access email from your favorite mail client like Outlook or Thunderbird using POP or IMAP at no additional cost.


Why switch to Gmail Google Apps for your domain name? There are many reasons to do it, but two of the top reasons in my book would be that the storage capacity is simply enormous, and you never have to throw any emails away. Remember, most companies are using their website servers also as their email servers. This means they are limited by how much data they can store online in the email portion before things have to get purged. Most companies provide their employees with significantly less email storage area, and what happens many times is their email boxes fill up and need to be emptied to make room for new emails. Other times, a main IT person or administrator is constantly going into the email accounts and purging past emails to make room for more. Whereas with Google Gmail Apps, users have a huge storage area which are unlikely to get filled up except by the super power huge file receivers of email information, and even then, I imagine that Google would just add more capacity for specific power hungry email users.

By-the-way, I am talking from first hand experience on both the free Gmail email available to anyone online and Google Apps for a domain name, with a private label email address using the Gmail email software to drive it. Using the Gmail Google Apps is like driving a Ferrari very very fast. And you know what? Others wish they had one too. Maybe someday.

Get your business found online fast. Don't let the competition pass you by on the Web. Internet marketing by Professional Web Services will get your business found in the search engine results. Search engine marketing for the 21st century.

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posted by James A. Warholic at 10:03 PM | 0 comments

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Email Marketing Considerations For Your Business

Commercial Email Marketing
Are you thinking of sending a mass email marketing campaign to prospective clients? Well, this article is for you. Learn the ins and outs of what you need to do in order to comply with the legal requirements when setting up an email marketing campaign. This is important for your business today, especially as the world is becoming much more of an online commercial sphere for businesses, engineers, buyers, and consumers.

Summary of the main points of commercial email marketing are:
  1. No misleading subject header information.
  2. Must be identified as advertisements.
  3. Must include a valid physical postal address for the sender.
  4. Must include a conspicuous notice of a recipient's opportunity to decline further commercial messages from the sender and must remain valid for at least 30 days after a message is sent.
  5. Opt-out requests must be honored within 10 business days. However, affirmative consent may be obtained to resume the sending of emails to recipients who previously opted out.
Quotes from Eric Sinrod, Attorney with Duane Morris, LLP in his article titled, "Commercial Email - Getting It Right"


Read more of this story at:
Understanding The CAN-SPAM Act For Commercial Email

Increase your online marketing exposure with Professional Web Services, Inc. professional Internet marketing services. Contact us today for a marketing analysis for your business. Start gaining new customers online now.

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Cloud Computing The Google Way

Global Computing and Marketing WorldwideWow, What A Google Day!

I got a chance to attend a really informative half day Google Innovation seminar held at the Santa Clara Marriott on Wednesday. The conference theme was how Google is innovating for businesses in the form of cloud computing applications and passing cost savings through some really wild changes for IT departments to save tons of time and money over traditional ways of finding, sharing, and the securing of all internal data, along with major improvements in the productivity of workers and huge cost savings to both big and small enterprise companies.

Cloud Computing comes from the cloud illustration of having various IT services and software applications residing in off site data centers. Typically the computing resources being accessed are owned and operated by third-party providers. Cloud computing is getting much more notoriety today as business are looking for ways to streamline costs and improve the productivity of their workers from those that work in small company environments and to large companies — with workers from many satellite locations around the world.

Wednesday's keynote address was delivered by Dave Girouard, President of Google Enterprise. He presented some great insights in to the economy of scale. One of the aspects that we have all seen in the past few years is the price on computer storage has decreased exponentially while at the same time the drive storage capacity has increased significantly. The price per gigabyte and the price per terabyte is just incredibly low and dropping everyday. Five years ago, very few outside of the computer industry had heard of a terabyte hard drive. Now, people can go over to Costco or Fry's and pick one up at lunch time for $200.00 or less. Imagine that!

Google has taken this economy of scale to new levels that no one else in the industry has ever imagined or implemented. When it comes to dreaming and dreaming big, Google is above the clouds on this one. For example, Dave pointed out in his keynote address, in one of the larger Marriott meeting rooms filled with IT and business personnel across all industry facets, of just how the economy of scale is taken advantage of by Google. Google discovered early on that one of the implementation aspects of all this Google Search power was the need for massive numbers of computer servers along with a massive supply of electrical power to run all the servers. Google is number five in the world for producing computer servers; of course they use all those computer servers produced for themselves. They have streamlined a flavor of Linux Open Source software that is custom to their own needs without the need for the various portions of the Linux code that is not used by them. With this approach, and their proprietary file structure that was hinted at, they claim that they can upgrade all of their server's operating system in a matter of hours across all of their data centers worldwide. Imagine that, simply executing some command at one location and updating their software everywhere.

While the economy of scale was impressive to think about just from the computer aspect, Dave also gave insights into what Google is doing on the renewable energy front and also being able to supply power at costs below those of coal fired electricity plants. Energy is really one of the greatest bottlenecks for this type of operation, and it makes sense for Google to devote financial resources into this area for business. Who knows what cool discoveries might come out of this division.

Dave proceeded to give the conference attendees an overview of everything related to Google Enterprise, Google Search Appliance, and Google Message Security that seemed to be well received by all those that were attending. Security was one of the main topics that was covered in depth. When it gets down to it, I believe that after hearing how security is structured at Google, both for storing of data, and for independent audits that are being performed within Google Corporate, they are on the forefront of providing the most secure data structure of any business out there, including any individual enterprise themselves.

I had the opportunity to sit up front with my brother and associate on my right side, and the Google opposition, Microsoft, Information Worker Solution Specialist sitting on my left. I'll be nice, I won't give his name here. I had to laugh at that one though, when he introduced himself to me prior to the keynote address he said, "Hello, I'm so and so and I'm the opposition here, of course with full disclosure. I need to be up front with that." I did see him taking lots of Google notes.

In the back of my mind, I thought, Microsoft could save a lot of money if they were to start using Google's Enterprise Solutions. But, there's not a snowball's chance in hell of ever seeing that happen. However, we had a little time before the meeting started that I shared with him of what my thoughts were for improvements to Microsoft Live Small Business email and other applications. I was nice, but I tell it like it is, and shared some inside application impressions and told him in no uncertain terms, that first impressions are what matter.

So, when it comes to apples and oranges, there really is no comparison. There are more things different then there are the same. I'm not going to go into comparisons here, but suffice it to say I was really impressed with Google's top notch approach to placing the customer first. Dave got to the point, when he stated, "the customer is one click away from using someone else for search." And, I truly believe that Google is not going to forget that anytime soon. When it comes to providing secure enterprise solutions, Google believes that if it doesn't make it easier and better for the client do, then it probably should not be implemented. Everything I saw from Google today was making things better, easier, faster, more efficient, more productive, improved cost savings for businesses, and cool too.

Of course there was much more in depth talks and live demonstrations, along with actual walk thorough visual applications and "Q & A" sessions for most of the Google Enterprise solutions. If you get a chance to attend one of these Google Innovation for Business seminar events held around the country, I suggest you take advantage of it. I have to say that, breakfast and lunch was great too!

By the way, Professional Web Services has tested and implemented many of the Google Enterprise solution applications across numerous types of businesses. If you need help in this area, we're just a short email click away. Contact us for all your professional Internet marketing needs too. Start getting more leads today. Get a fresh search engine friendly website design now.

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Improve Your Internet Experience

Clippings Notes And Research Information
Internet Marketing
Marketing Notes

Gathering information online requires note taking. This is especially true when doing research for writing technical articles about specific topics and you need to make sure to get your facts straight. By-the-way, the don't forget marketing note about internet marketing services above is straight. It's just an optical marketing illusion.

I use Firefox quite extensively as my main research browser when it comes to anything related to the Internet. Mozilla Firefox has thousands of great software add-ons which users can add to the browser to include other specific useful tools. One of those tools is Clippings 3.0 Firefox and Thunderbird email client add-ons.

The cool thing about Firefox web browser is the cross platform capabilities for Firefox to work with Windows, Apple Mac users, and Linux operating systems. So, if you can do it on a PC, you can do it on a Mac too.

Read more about Clippings today at Jim's Jot Spot.

Note: Everyone from the sales and marketing staff, to the president of a company can make use of clippings for everything from note taking to email letter writing.

Do you need technical writing? Professional Web Services provides technical writing too, for a wide variety of technology fields. Contact Professional Web Services today for creative technical writing.

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Free Software - Internet Shorts

Internet Shorts Insider Secrets

Here is a CNET Insider Secrets video with some great tips on free software that is available online. For everything from word processing, office software products, image editing, sound editing software, software for converting one video formate to another, CD and legal DVD ripping software, notepads, financial software, and 3D modeling software, and thousands more can all be found online for free.

Here's another online tip. Ever have your digital camera flash memory or compact memory card become corrupted with pictures that you can not download to your computer. Well, before giving up, try this first. Recover Corrupted Digital Pictures from Memory Cards: According To Jim Warholic

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Is Marketing Just Another Word For Advertising?

In todays online market place, with the convergence of marketing and advertising Web 2.0 technologies that can be embedded directly in websites, it is getting exceedingly difficult to tell the difference between marketing and advertising. However, it is wise to understand the key differences between the two, especially as it relates to Internet marketing and your B2B or B2C business.

Marketing Myth #1 Marketing is Just Another Word for Advertising

Marketing Key For Success
Excellent article comparing marketing and advertising.

These words of wisdom can be applied to Internet marketing and Online advertising directly. If you are spending $300.00 or $3000.00 per month, or more, on Google AdWords Pay-Per-Click Ads and other online banner advertising, and not investing a single dime on your Internet marketing efforts, you are hurting your business in the long run. Building a quality website, with properly optimized content, and developing a marketing message that defines who you are, are strategic keys to Web success.

So, is marketing just another word for advertising?

Read more about this marketing myth.

Incorporate good marketing into your online advertising campaign budget to get the best of both worlds.

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Professional Website Marketing Designs

MarketingB2B and B2C marketing online requires marketing creativity to stand out from the crowd.

When it comes to website designs for B2B and B2C business, one size does not fit all. On the Internet final frontier, some like dark on light, others like light on dark designs. Some like blue and some like orange. Some like sharp corners and edges while others like wide circles, curves, and smooth flow style. No matter which style you like, there is a website style that inspires not only you or your business to really make an impact in your sphere of influence today, but also can inspire your customers too. Standout from the crowd. Read about the Desert Web Rider.

Professional Website Designs For Business Today
Over 5000 templates to choose from.

Invite your new internet visitors and customers to stay today. Learn more about becoming more interactive with your website readers, with Web 2.0 technologies that will keep them coming back.

Professional Web Services provides professional websites for business.

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Improve Your Online Marketing Results

Do You Know Your Customers and Buyers Semantically on the Internet?

Are you talking their Internet semantic language?

This issue of the online marketing report looks at the world of search from an inner perspective that is quite interesting. It gives fascinating insights into the way we communicate, artificial intelligence (AI), Web publishing, how search engines index and catalog the vast Internet library, and how computer programs using complex algorithms are used in the evaluation of documents and web pages online. There are many golden nuggets of information to learn here, along with pertinent information on how to apply these marketing strategies for an improvement in your B2B or B2C business on the Web.

Online Marketing
When it comes to online marketing, a close working relationship is a must between those that take care of your website and the products or services you provide. Simply having a website online, with just a sprinkling of your keywords throughout the site, is not good enough to getting a business found in the search engine results pages. Most of all, quality content is required, and that content better stand on its own merits. Sure, you can publish, on your business website a list of things that you sell, but how is that going to hold up to the hundreds, or thousands, or even millions of websites that use those same keywords as yourself. [Read More]

Read the entire article about online marketing:

Online Marketing Means Knowing Your Customers Semantically

Get your business on the right Internet footing. Learn how Professional Web Services can help build you an information architecture that will improve your marketing, advertising, sales, and branding impacts on the Internet.

For results oriented Internet marketing services contact us now. Be sure to ask for a free marketing consultation and website evaluation today.

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Marketing and Advertising for Today

Advertising Message or Sales Conversion Problem?

So now you are advertising your business, and are bringing in people but hardly any of them are becoming customers. What's the problem? Is it the advertising message, the targeted audience, or the sales conversion process?

Read the story at: My Advertising Spot
Advertising Pros

Getting Leads Almost Immediately

There is an advertising solution for your business that can start generating leads and sales almost immediately. The solution is to use Pay-per-click, PPC advertising. This form of advertising can be highly selective, and you only have to pay for the budget that you set forth.

Online Advertising

Google, Yahoo, and Microsoft Search all have similar forms of online advertising programs that can be targeted to select groups of individuals based on various criteria.

Read the complete story at: My Advertising Spot.

Advertising Wink
Important to Consider Ethics in Online Advertising

Ethics, honesty, integrity, and trustworthiness in advertisements are a factor to driving sales, maintaining customer trust, and building brand loyalty. What is depicted in an Internet ad can help a brand, or if you are not careful, it can just as easily hurt a brand image. Sure, there might be short term gains in using unethical advertising techniques which distort or are blatantly misleading, but in the long run not following good ad ethics, a customer will remember, and if you are not the only game in town you may find yourself in another ballpark. So, do the right thing and follow good ethics in advertising and marketing.


Three Questions to Answer BEFORE You Spend One Cent on Advertising

1. Who is your target audience?
2. What does your target audience read, listen to, or watch?
3. What is your compelling benefit?

Read the rest of the story of why targeted advertising is the key to success at My Advertising Spot today.


Search Engine Exposure


NBC Deal or No Deal
Picture Courtesy of NBC - Deal or No Deal
Visit Sales and Marketing Today.
Is Your Website Exposed Online In The Search Engines?

From the standpoint of Internet marketing and online advertising, having a website with good Internet exposure is one of the key factors on being discovered for your keywords. If your company is not a household or well known Internet brand, or you wish to improve company brand recognition online, then this search advertising subject is for your business.

Online advertising comes in many shapes and sizes. In fact, one size does not fit all. Depending on the industry and whether a business is primarily B2B, Business to business or B2C, Business to consumer, will have a determining affect on how the majority of your advertising dollars are spent.

Every business has some sort of advertising budget..... Read more about search engine exposure at My Advertising Spot today.


Internet The Final Frontier

The Internet really is the final frontier.

Internet Final Frontier AdThe future of advertising has changed drastically with the addition of the Internet as a media outlet. This has had a profound affect on all other forms of advertising; from radio, television, newspapers, technical trade journals, direct marketing advertising, and even catalogs and sponsors.

Companies can have the power to make a difference in the world around them. Combining a dedication to hard work, excellence, and a never give up attitude for any company today; while taking advantage of the powerful Web 2.0 online tools can help propel a business in the 21st century.

Propel your company across the Internet final frontier with Internet marketing by Professional Web Services today.

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Domain Owners are Shanghai'd by China

JunkEvery business owner of a domain name in the world needs to be aware of the latest scam coming out of China and hitting the US and Australia.

Chinese Company Wants to Register our Domain Name

The US business owners are now being targeted with a very unethical form of domain name registration. This threat goes to the very core of a business's identity and involves threats to the online brand identities of companies being targeted. I suspect we will see more of this for every business on the Web.

Make sure you are aware of this and let others know what is going on.

If you do business in China, and wish to have a domain name registered with the .CN at the end of your name, any reputable Domain Registrar will register a domain name for you.

The Chinese are pulling a fast one. They are coming out with a sly story that tells a business that someone has registered a domain name with their company brand, trademark, or incorporated name with the .CN domain. For example, if a company had the domain name thisismytrademark.com, the other Chinese domain name would be thisismytrademark.cn or thisismytrademark.com.cn both of which have the Chinese .cn afterwards for the domain.

Song JunkNow here comes the rest of the story. This domain registrar then proceeds to tell the story that they did checking on the domain name and before they will allow the other individual that was/is registering their "This is my Trademark" company name with the .cn, that This is my Trademark company can register it first (with them), because of the trade mark name.

Don't fall for it, but from a brand standpoint don't be asleep either. You need to constantly be vigilant and aggressively protect your business brand name online. So, before you believe the song and dance junk story from China, I suggest you read the following article for details about the .CN Chinese Domain Name Scams From China.

Read about protecting your Internet Domains and Intellectual Property, IP rights in China and around the world.

Be Careful with your Brand. Imagine if you saw your company name in the search engines with someone else from China using it on the Internet. What would you do?

Jim

Branding Matters

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posted by James A. Warholic at 7:40 AM | 0 comments

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Top Secrets For Your Business

Professional Web Services - Top Secret

  • Is Your Business Customer Centric?

    11/21/2006

    Secret Number 7: Refuel your business for new customers. Gas And Go A KC-135 Stratotanker assigned to the 380th Air Expeditionary Wing refuels an F/A-18 Super Hornet recently. The 380th AEW is the largest air refueling unit in the Middle East and comprises KC-135s and KC-10 Extenders. (U.S. Air Force photo) When it comes to good customer service a business needs to provide a lasting impression toward their customers for the long haul. Much like a military plane on a long mission, needs to refuel in mid-flight to get to their destination, your business also needs to have a strategic…
  • Going Supersonic With Your Business

    11/21/2006

    Secret Number 6: Supersonic Flybys For Your B2B or B2C Business11/05/06 - An F/A-18F Super Hornet aircraft assigned to Strike Fighter Squadron One Zero Two completes a super-sonic flyby Nov. 5, 2006, as part of an air power demonstration over the USS Kitty Hawk (CV 63), which is off the coast of Southern Japan. (U.S. Navy photo by Mass Communication Specialist 3rd Class Jarod Hodge) (Released) Seeing this picture reminds me of how a business needs to make an impression on the Internet. When these planes do a flyby, they make a major impact on everyone. Your business needs to…
  • FBI Warning Businesses And Consumers

    11/21/2006

    Secret Number 5: HOT STOCK TIP, ANYONE? The Case of the Phony Faxes 11/20/06 Fax machines around the nation were humming the week before Christmas '04, with a series of mysterious messages spitting out by the tens of thousands. Anyone who bothered to take a close look at one of the faxes—and plenty apparently did—noticed something strange. The message was addressed to a "Dr. Mitchel" and came from a financial planner named simply "Chris." Clearly the wrong number. Read more of this story at the FBI Press Room Watch out for all types of scams, including the ones where professionals…
  • Market Intelligence Strategy

    11/20/2006

    Secret Number 4: Information Is The Online B2B And B2C Marketing Strategy This is the one area online that a company has complete control over. As the General of your company, you can choose to keep information completely hidden online or allow the Internet search bots to find it. If you choose to accept this mission of increasing the information on the Web about your business, you can expect to start obtaining new sales leads and new customers by allowing visitors to find you on the Internet using the keywords and phrases in the search box related to services and…
  • Write Share Post

    11/20/2006

    Secret Number 3: Going Back In Time: Marketing Backstepping As in the television series, "Seven Days," Frank Parker would backstep up to a period of seven days back in time. Parker would fix, protect, prevent, or solve, major issues that had taken place in those last seven days. It would be great if we could go back in time. Think of all the the items we could change for our businesses. Well, we can't backstep in time for B2B And B2C Businesses, but we can make a change in marketing and advertising tactics for the future sales of our company…
  • Get Started Communicating

    11/20/2006

    Secret Number 1: Now is the time to get started with online communication. The world is moving at high speed. Failure to communicate to potential customers can leave your business in the sands of time. Point #1 Write it down.Point #2 Read it.Point #3 Edit it.Point #4 Publish it.Point #5 Revise it.Point #6 Monitor it.Point #7 Measure it.Point #8 Tune it.Point #9 Point to it on the Internet.Point #10 Continue marketing it. What we've got here is failure to communicate. That was the famous line from the 1967 movie "Cool Hand Luke" staring Paul Newman. Remember, "What we've got here,…
  • Is Your Business In Stealth Mode?

    11/19/2006

    Secret Number 2: Don't operate your business in stealth mode online. Are new customers able to find your business online? If you were to sum up your business in five to ten keywords or key phrases, could new customers find you on the Internet? Yes - No - Maybe I would venture to say if the answer was yes, no, or maybe; I'll bet you would want to improve the position of your company in the search engine results pages. All businesses need to continue to attract new customers to stay alive. Attracting those sales leads and potential customers online…


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Business Internet Marketing Strategies

Cast Your Vote On The Internet
by: James A. Warholic, Internet Marketing Technician

Today Is Election Day For The United States, But Everyday Is Election Day For Internet Marketing And Your Business.

Are you making your vote count on the Internet? Is your business up to the task of providing valuable information on the Internet? Will your company make a difference in its small or large market segments? Or, will your company disenfranchise your target audience?

Your website is an extension of your business on the Internet. As such, are you really taking the opportunity of the publicity that could be generated through the process of providing information to future customers?

Read the rest of the B2B and B2C story of Casting Your Vote On The Internet

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According To Jim

Open Source Web Site Template DesignsTemplate
When it comes to creating the perfect template for a website, quite a bit of work is involved. Getting a head start on the design process can be aided by many of the Open Source templates available online.

With millions of websites already in existence, it is not like something has not already been done before in the way of a template layout. There are layouts with one column, or multi-columns. Menus can be on the right, left, top, and/or bottom. But, no matter what template is decided upon, there will be extensive modifications that will likely be required for branding it to your business name, colors, and tastes. Read more about Website Designs

Get updated with your website design. Start getting found online. Professional Web Services Internet marketing services, search engine marketing advertising, search engine optimization, online advertising strategies, professional blogging services, and web branding solutions for your business.

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Real Estate Marketing Report

Internet Technology Has Had A Major Impact On Real Estate And The Newspaper Industry.

Newspapers and other print publishing are fighting a war for their survival. With just one of the last major advertising dollars spent for print advertising by the real estate industry, newspapers are trying to fight back.

Internet Draws More Real Estate Ads

With the influx of new Internet marketing technologies for the real estate industry, most active home buyers are going to the Internet to do searches online for their next home purchase.

Here in lies the marketing issue with newspapers and other print media advertising that was once home to an exclusive advertising venue in the real estate industry. Realtors, specifically brokers and large real estate groups such as Coldwell Banker and Century 21 are moving their advertising to online media forms, with plans of reducing the number of ads in local newspapers in the future.


Read: Internet Draws More Real Estate Ads

Additional Articles
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Strategic Internet Marketing

More Sales For Your Business

Quality Strategic Internet Marketing Services


Marketing a business online involves a multi-pronged approach. Starting with a domain name and a website presence is only a minor part of the overall challenge facing businesses today. The days of setting up a sign online, stating, "we are open for business," and expecting the World Wide Web to open the door for hundreds of product orders daily without any marketing and advertising efforts, expenditures, and time is extremely naive business thinking.

Read more about the various Internet marketing considerations that need to be constantly evaluated and fine tuned for promoting and building a business today. See the article: More Sales For Your Business

Read past issues of the Internet Marketing Industry Blog:



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Building Your Business

Building My Hot Dots Business On The Internet Today

What does the Internet mean for your business? Are you taking advantage of powerful sales, marketing, and advertising tools? Are you interested in getting a completely free website, free hosting, and a free top level domain name with same domain name email addresses?

Here is an offer from Microsoft that might be too good to pass up. This might be just the ticket for a shoestring budget, small business, internal corporate collaboration or sharing information inside and outside the company, management of customers, clients, projects, and employees, or personal website.

When I first discovered Microsoft Live, my first impression was, "What's the catch?"

I am not one to typically recommend something without doing some investigative research or if possible testing the products, downloadable software, or programs ourselves.

Read more about Microsoft Live Free Website, Hosting, And Domain Name, and the building of MyHotDots.com.

For Internet Marketing Services, Online Advertising Strategies, SEO - Search Engine Optimization of your website, and Web Branding Solutions contact Professional Web Services for the 24x7x365 Business Solution today.

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Does Branding Matter To Your Business?

How Is Your B2B or B2C Brand Affected Online?


Internet marketing, online advertising, and Web branding are intricately linked together. It is hard to separate one from the other. Search engines are an integral part of developing a good online brand. Having an overview understanding of the search engine world and the influence it has on a global, international, national markets, and local Small Business market segments can be a key factor for Presidents, CEOs, and Management to realize the impact the Web has on their company's B2B or B2C brand.

Learn why a company should invest in the Big Three: Marketing, Advertising, and Branding. By applying sound Internet marketing services, creative online advertising ideas, ethical search engine strategies, and Web branding solutions a company can increase their sales through the power of the Internet and Search Engines.

In today's market place; sitting idly by and not doing anything strategically, to set in motion a solution, to continually improve a website with the branded messages portrayed through the search engines can hurt a company with decreased market share or not growing at the potential that is possible. You can rest assured that the competition will not stop with their website branding improvements.

Read more about Online Branding at the Branding Matters Blog. Learn what is involved with Tweaking Your B2B or B2C Brand Online.

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Good Sales Tools

The B2B And B2C Salesman's Tools

Most B2B or B2C companies have salesmen or saleswomen working for them. Not all companies supply good tools for making them successful. Many companies hire sales people and expect them to go out and get orders without proper training in the equipment, software, processes, or products. Even if the training takes place many companies forget the power that the Internet provides for businesses willing to spend some time and money to help their sales people do a better job.

The main Internet tool that I am talking about is the company's website.

Read how the sales department can use a company's website for targeted email marketing and advertising. Learn how your salesmens' emails can provide a call to action that is simply a hyperlink click away. Take advantage of the power of the Internet and creative link text today. Learn some simple, yet powerful, email marketing tips that can drive traffic to your B2B or B2C website, improve your brand image, and produce more sales. Encourage everyone in your organization to use some of the basic email tools when communicating with a contact or customer. Even if they are not a customer now, they have the potential to become one in the future.

Read more about Giving Your Salesman Good Tools.

Globalization for B2B, B2C, and C2C businesses. Why call it marketing adaptation?

Internet Marketing Services Online Advertising Strategies, and Web Branding Solutions from Professional Web Services

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Advertising Via The Internet Video

The difference between advertising and marketing on the Internet is becoming more blurred as time goes on.

One only has to look at the videos from Go Daddy to realize that this form of advertising online has had a major impact in the Internet marketing realm for Go Daddy. The publicity generated has placed Go Daddy in the minds' of consumers.

Video advertising is not limited to large corporations only. Small businesses are taking advantage of the visuals that can be painted in the minds' of consumers. Take for instance a small aircraft pilots' training facility in Brazil. They have created an advertisement that is quite unique and has great visuals along with multiple meanings for their business. The headings are in Portuguese but the visuals and the music comes through loud and clear in any language. See TGI Flys and your Business

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Marketing Adaptation

What does marketing adaptation mean for your B2B or B2C business on the new Internet?

From the small Mom and Pop shops to the large fortune 50 class of companies; business owners in all parts of the world are starting to discover the sales, marketing, and advertising power, tools, and reach provided through the Internet.

It is imperative that businesses take advantage of the new Internet technology for the long haul. Read about it at the article: Why Call it Marketing Adaptation?


When marketing your company on the Internet there is a need to adapt to the new online market conditions.

The work of a good salesman is using all the tools available.
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Google Pages

Now you can create your own website on the Internet for Free

Google Pages is a WYSIWYG, What You See Is What You Get editor for creating an online website for free. Pictures can be uploaded and included in the web page. Additional web pages can be created and linked together using hyperlinks built into the site. It is not required to understand HTML code in order to build a website. Different built in templates can be selected to change the look of the site.

See the following link for an Internet Look at what can be accomplished.

Home Internet Looks Online Gears Hot Internet Business Free Newsletter



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You Should Advertise Online

Online advertising of your business may be the single greatest form of targeted advertising that has ever existed. There simply is no other way in B2B and B2C Business 2.0, (New Internet technology Internet marketing and Online advertising) to reach your customer base with the fastest speed possible and one of the greatest returns of investment.

There are many advantages of advertising on the Internet. Read how you can target specific age groups, certain website genres, geographic locations, and certainly a multitude (tens, hundreds, or thousands) of keywords that apply to your B2B or B2C business. Read about Online Advertising - Why You Should

Need help with an online advertising campaign, ethical search engine strategies, or web branding solutions? Professional Web Services has the expertise to help you today. Contact Professional Web Services for Online Advertising Strategies today.

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Threat To Privacy

Tracking The People

A Threat To Privacy On The Internet

RED FLAG: The Government Wants Your Searches
[Read About Threat To Privacy On The Internet]


Google For The People, Government Against The People

In a follow-up story from E-Commerce News: Portals and Search: Google Playing for High Stakes in Fight With Feds are some additional insights involving privacy, security, and business privacy.
[See Why Businesses Need To Be Concerned]




Reminder, Update Your Copyright Dates
[See Why This Is Important To Your Business]

Professional Web Services, Inc. Provider of Search Engine Optimization Internet Marketing Services, Online Advertising Strategies, Web Branding Solutions, to Produce More Sales For Your Business. Learn how we can make a Search Engine Marketing Impact for your business today. Find out what it takes to make your business an ebusiness and get found online today.

Ethical Issues In Business and Internet Ethics

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Email Tracking Your IP

MY IP


Your IP Address Goes With You On The Internet

FYI

Everyone browsing online has an IP Address assigned to them. The IP or Internet Protocol address can be a shared or dedicated address. [View Your Own IP Address]

Tracking Emails
Unsolicited Emails by the Dozens and Their Tracking Codes


Many times emails from spammers will include a tracking code in the URL link which might go undetected by a person simply clicking on a link in the email. For example a spammer will place a unique code at the end of the Sample Tracking E-mail hyperlink?=id123 which will only show up in ... [See How Email Spammers Can Track You]




Reminder, Update Your Copyright Dates
[See Why This Is Important To Your Business]

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Ethical Issues In Business and Internet Ethics

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Internet Matrix

Internet Matrix

Web 2.0 Marketing 2.0 Advertising 2.0?

Getting a handle on these terms is like pulling teeth. Web 2.0 seems to be some futuristic idea which seems to be evolving from the Web 1.0 structure. On the other hand, Web 2.0 also seems to be occurring now on the Internet as it now is. [Read About The New Internet Matrix]

Matrix Marketing

The new Internet matrix is worth re-reading to grasp how this new technology can be used for your business today.

Recently, I spoke with a person that I strongly encouraged her to register their own domain name for their business down the line. Even if a business is small today it can become a much larger business tomorrow. Having the domain name now can give you a head start to setting up that B2B or B2C business website.

Creating a website is the next step if a business does not already have one. Building a proper website does take time and effort to figure out all the things that need to be said. However, the effort to do this does have its rewards. It can help focus in your own mind the direction you wish your company to go. Even if the website does not have a lot of information now, it can later be developed into something much more informative for the readers and prospective clients. Plus, it can help give you a head start to getting found online through the search engines.

There is a saying that "It is never too late to start." I would add to that, "It is never too late to start, but start now."

In the online global world, the growth of the Internet is nothing like we have ever seen before. Imagine as China and other countries around the globe all start publishing information online, the competing for keywords will grow. Each day that passes becomes that much harder to establish a new company online. So, do it now.

Professional Web Services, Inc. Provider of Internet Marketing Services, Online Advertising Strategies, Web Branding Solutions, to Produce More Sales For Your Business. Learn how we can make a Search Engine Marketing Impact for your business today. Find out what it takes to make your business an ebusiness and get found online today. We can help develop your B2C or B2B business with a website that is both Internet marketing creative and informative.

Ethical Issues In Business and Internet Ethics

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Internet Marketing In Real Estate

Internet Marketing For Realtors


Getting Found Online
By: James A. Warholic

With more than 70% of Home Buyers starting their searches online it is more important today than ever before to be able to have a solid presence online.

Find out how to get started today with a unique content website, with the potential to generate relevant traffic, obtain more leads, and establish your brand in the hearts and minds of new and existing clients in your area.

Forget the cookie cutter approach to developing a search engine friendly website, especially if the Real Estate Industry in your community is churning out new Realtors at a fast pace. Imagine just one community having thousands of Realtors, with each one having a website online, and the majority of them are one of the four or five main real estate website companies all having the same templates. What is going to set one brand apart from that of another? The template approach simply is not going to cut it.

Learn more about Internet Marketing For A Realtor and the challenges facing this group of B2C businesses online.


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Techno World Marketing

The Fabric Of The Internet Is Held Together By Every Single Computer Hooked Up Online.
By: James A. Warholic

What holds the rest of the world together and how is it accomplished?

Heat Staking The World Together


Metal and Plastic Heat Staking
By: James A. Warholic

Ever see the insides of a cell phone and wonder how it is assembled? How about the small metal battery compartments inside hi-tech toys. What about the miniature memory modules that go in digital cameras. Then there are the assembly of keyboards, laptop computers, cordless phones, SIMM cards, PCMCIA card modules, automotive parts, and even the remote controls are assembled with what is known as Heat Staking.

Heat Staking Picture Courtesy of Thermal Press International

Read More: http://computertechster.blogspot.com/2005/11/ heat-staking-world-together.html

Internet Marketing Services More Sales For You Increase Sales Revenue

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Internet Marketing Industry Insider News

Internet Usage By Search Engine Market Segment

Everyone knows Google is number 1 but there is more to this information than meets the eye. Take a look and see what the real numbers are for Search Engine usage statistics.

Published Search Engine Use Statistics

From a standpoint of Internet Marketing and Search Engines Use Statistics there are some interesting nuggets of information to be gleaned from a couple of online studies comparing the Top search engines.

http://pwebs.net/2005/11/internet-search-engine-statistics.html

What Really Is The ODP - Open Directory Project - DMoz

Learn how easy it is to submit your technology or business website but how difficult it is to be accepted.

http://pwebs.net/2005/11/what-really-is-odp-open-directory.html

Editor Application ODP - Open Directory Project - DMoz

Instead of just talking about improving the ODP - Open Directory Project - DMoz I decided to see if I could help out.

Open Directory Project Editor
Applying for an editor position with the ODP is quite a connection process.

Read what this process and policy is like.
http://pwebs.net/2005/11/editor-application-odp-open-directory.html

Professional Web Services, Inc. Internet Marketing Services, Online Advertising Strategies, Website Branding Solutions to Net More Sales For Your Business.

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Internet News And Online Advertising World Report

Online Wow! What A Lot Has Been Going On The Internet

Google News stories daily of new Internet Marketing and Online Advertising empowering tools for the world. And for FREE.

Google Analytics

First off is the new Google Analytics program for anyone that has a website to use. This is a top of the line Professional program. Check out more information at: Analytics And Google Base - Sales & Marketing Home Runs

Google Base

Then Google came out with Google Base. This too is free for everyone to use. What an empowering online application that can place buyers in touch with sellers for both businesses as well as consumers. This covers B2B, B2C, and C2C. Amazing. Read more about Google Analytics and Google Base http://pwebs.net/2005/11/ analytics-and-google-base-sales.html

Software Gem

Next up is a software gem discovery for plagiarism detection and online copyright infringement detection. This is a powerful program that can be used manually for free or subscribe to a monthly service to verify and automatically email you if someone copies your online works. Copyscape Copyrights

Copyright infringement and plagiarism have become a greater problem since the Internet came upon the scene. Word processing software and computer programs have made it extremely easy to copy and paste information from one source to another. It is very important, especially when it comes to original written content to verify if anyone else is copying the information. There are online procedures in effect under The Digital Millennium Copyright Act when detecting plagiarism or encountering copyright infringement. If the crime is serious enough, Legal action can also be implemented. Talk to an attorney in San Francisco that recently was suing another lawyer that copied substantial information from his website. Also see Copyright Professional Web Services

Additionally banners can be placed on the website to show that plagiarism will be detected by Copyscape.

Page copy protected against web site content infringement by Copyscape
Page copy protected against web site content infringement by Copyscape

Apparently the way this software works is through an API with Google to be able to detect copied information. See: www.copyscape.com

Funny Domain Name Story

This story is stranger than fiction. Read about a guy attempting to get into the Guinness Book Of World Records by attempting to sell The Record Breaking Domain Dot Com www.therecordbreakingdomain.com for $7,500,001.00. This Domain Name is a true story. Read the rest of the story at therecordbreakingdomain.blogspot.com

INTERNET MADE B2B B2C AND C2C

Long before the Internet was born we had businesses selling to other businesses and consumers. But it was the Internet that really put B2B And B2C on the map. For that matter, it also built the C2C landscape.
See the historical perspective on the establishment of B2B, B2C, and C2C. Read more about how the majority of home buyers start their home buying process prior to ever stepping into a home. http://difference-between-b2b-b2c.blogspot.com/2005/10/ internet-made-b2b-b2c-and-c2c.html

Corporate Marketing With Blogs

Can it be that the online journals are becoming more of a business marketing tool for corporate America?

People still ask today, "What is a blog?"


This business tool is right for you. No other way can you reach your target marketing audience so precisely than with a corporate blog. Find out more today http://b2b-and-b2c-marketing-strategies.blogspot.com/2005/10/ corporate-marketing-with-blogs.html

Some Content Providers Generate Spam
Certain Online Content Providers Seem to Generate More Spam From Their Websites Than Others. Take a look at who and why at http://unsolicited-b2b-and-b2c-emails.blogspot.com/2005/11/ some-content-providers-generate-spam.html

Internet Ethics, Blogs, Google, Yahoo!, MSN, And You

Notes and issues we have covered. Developing a successful blog for your business. What needs to be covered are the responsibilities of ethical news reporting.

Internet Search Engine Bombing Spam


The Internet is a media realm where reporting a story online about competition, businesses, or personal accounts that is not backed up by facts can be nothing more than rumor mill search engine bombing. Google, Yahoo!, and MSN Search all pick up the stories with their news searches and then others read and spread the rumor. Consequences of not following the proper reporting guidelines can have libel and legal implications even for the blogger. Read More: http://blog.pwebs.net/2005/10/ internet-ethics-blogs-google-yahoo-msn.html


Internet Marketing Solutions Website Branding Services Online Advertising Strategies

Read how you can use a blog to advertise and market a product online. See how to customize it to suit your internet marketing and online advertising needs. Create just the right landing page design for your market place industry. Make the most out of the online tools available to your business. Take a look at http://prowebservices.blogspot.com

Creative Internet Marketing And Online Advertising

See how an Online Blog can also be used to run small businesses on the Internet

Designs By Rose
Lovingly Made By An Experienced Needles And Crafts Fabric Design Artist Quality, Integrity, Experience, Ingenuity, Love; Rose's passion for sewing is rooted by these high standards. They are the same roots Rose and her husband Andrew established for their family many years ago. Over time, her craft has taken wing into a lifelong labor of love.http://designsbyrose.blogspot.com

Contact the acclaimed Fabric Designer Artist


TComino Designs Interior Design
TComino Designs Interiors For You

Is there anyone you know who is afraid of the "D" word? You know -"designer?" To some, that word invokes frightful visions of a strong-willed designer spending oodles of her clients' hard earned cash. To my clients, the word "designer" means "trusted advisor." http://tcominodesigns.blogspot.com


Both of the above examples show how sole proprietors can set up a business online using blogging software, Google Base and Analytics, and of course some old fashion Creative Internet Marketing And Online Advertising elbow grease.

Privacy And Online Security On The Internet

For those of you that do not know me, one of the things that I value more than anything else is online privacy and security.

I have written many business articles about online privacy issues and content provider concerns. I would be the first to say if a service is, or has a policy of sharing of information on the Internet with others.

Many privacy policies are extremely vague and in fact should be labeled something else other than a privacy policy.

Good Privacy Policy

There is one service that I have come to trust with my emails and information online. That service is the Google Gmail Service

See how this online service has earned my trust and respect at http://emailtalk.blogspot.com/2005/11/ privacy-on-internet.html

Blogging With Flock

I'll never forget the first time I used a browser for web navigation. It was called Mosaic and was originally loaded on my Mac PowerPC 6100 computer. Wow have Internet times changed!

Out of that came the Netscape Mozilla Browser and Internet Explorer, with others following. Now comes a brand new start-up with the attempt to turn the world upside down as far as web browsing is concerned. Read about this new Internet Browser at http://computertechster.blogspot.com/2005/10/ flock-blogging.html

http://jimwest.wordpress.com/about/


New Battery Powered Vehicles

MY, how have we progressed since the horse and buggy days.

New Battery Powered Vehicles

In the early days of self propelled vehicles they ran on steam. Now we have a whole new generation of self propelled vehicles using battery technology and super efficient high powered motors. A number of these electric scooter vehicles are starting to be used at large warehouses and even at car racing events for pit crews to use from one end of Pit alley to the other. See more on this story at http://computertechster.blogspot.com/2005/11/ battery-powered-vehicles.html


Expand Market Reach Online


Succesfully expand your sales and market reach. Develop new market segments by utilizing Internet Marketing, Search marketing, And web branding strategies and solutions from Professional Web Services, Inc. and PPC Online Advertising such as Google AdWords.
Your Web Site

"With 98 percent of engineers using the Internet for work and over 90 percent using it to research technical products, your company’s Web site is one of your most significant marketing vehicles for reaching your target audience."
http://www.globalspec.com/memberlink/ Your_Web_Site.pdf

Learn all that your website can be.
The Perfect Marketing And Advertising Salesperson
http://blog.pwebs.net/2005/11/ expand-market-reach-online.html

James A. Warholic
President
Professional Web Services, Inc.
Do It With Style Internet Marketing And Online Advertising

Copyright 2005 All Rights Reserved

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posted by James A. Warholic at 4:15 PM | 0 comments

Professional Web Services

Internet Spam

Why does it seem that certain online content providers generate more spam from their websites than others?

Some things really tick me off.

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posted by James A. Warholic at 1:19 PM | 0 comments

Professional Web Services

Empowering Internet Media

Empowering Businesses With Internet Marketing, Online Advertising, And Web Branding Services Strategies and SolutionsThe Internet Is An Empowering Media Form For Customers And Businesses Alike

Take a look at how the Internet is providing a form of customer service feedback that can both be good and bad for your business future depending on the customer service you currently provide.

Read more about applying the Internet as a Sales, Marketing, and Advertising Tool for your company. Integration of company blogs into the world of educating customers, keeping other business to business clients informed, newsletter applications, and customer feedback for every type of industry. Reach new vertical and horizontal markets today from the Internet Marketing Industry

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posted by James A. Warholic at 9:34 PM | 0 comments



 


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    Message From Jim Warholic

    Do it with Internet marketing style! Any person that has known me long enough will find out that I usually get straight to the sales and marketing point. Invest your time wisely. Make a difference in the world. Each individual has something special to share that can impact the world around them. Maybe your sphere of influence is one person, maybe it is your family, business, neighborhood, or a larger group of people. But, no matter how large or small a group of people that you come in contact with, a person can effect change for the good in life. We can start today with a simple business investment, with a professional word of encouragement, a "thank you", or just a kind look that really shows that you understand and appreciate another person.

    Jim Warholic