Sales And Marketing For Online Success
Investing in proper sales and marketing strategies online are keys to business success today. Read the rest of the story. What is the Secret to Sales and Marketing Success?
Don't sit on the online sidelines. Get your business discovered on the Internet today with Professional Web Services, Internet marketing services, and search engine marketing for ultimate sales on the Web.
Labels: Marketing, Sales, Web Marketing
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posted by James A. Warholic at 3:42 PM | 0 comments
Email Marketing Considerations For Your Business
Are you thinking of sending a mass email marketing campaign to prospective clients? Well, this article is for you. Learn the ins and outs of what you need to do in order to comply with the legal requirements when setting up an email marketing campaign. This is important for your business today, especially as the world is becoming much more of an online commercial sphere for businesses, engineers, buyers, and consumers.
Summary of the main points of commercial email marketing are:
Quotes from Eric Sinrod, Attorney with Duane Morris, LLP in his article titled, "Commercial Email - Getting It Right"
- No misleading subject header information.
- Must be identified as advertisements.
- Must include a valid physical postal address for the sender.
- Must include a conspicuous notice of a recipient's opportunity to decline further commercial messages from the sender and must remain valid for at least 30 days after a message is sent.
- Opt-out requests must be honored within 10 business days. However, affirmative consent may be obtained to resume the sending of emails to recipients who previously opted out.
Read more of this story at:
Understanding The CAN-SPAM Act For Commercial Email
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Labels: B2B Marketing, B2C Marketing, Email, Internet, Marketing, Marketing Strategies, Online
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Marketing And Advertising Tips
Online marketing comes in all shapes and sizes.
Internet marketing information on how to use social bookmarking for businesses today. Find out how you can help yourself in your own marketing efforts, for free.
The Web is a web of links that cross back and forth from all corners of the globe. Businesses need to think in terms of having an online global presence that is continually on an outreach ministries mentality.
The days of placing a website online and just sitting back, and thinking that since we have built it, they will come in the form of new customers, is long past.
Read more about Social Bookmarks Internet Marketing 101 Maximizing Social Network Marketing
Are Your Advertising Costs Getting Too High?
Everyone knows that advertising is essential to growing a business. One problem that small business owners have always faced is the high cost of marketing. Most, however don't realize that there is an effective way to reduce the cost of your advertising while - at the same time - increasing its reach.
Advertising co-ops are nothing new. Usually they are a "perk" offered by major manufacturers to encourage retailers to promote their products. Because the retailer has direct access to customers that would want to buy certain products, it only makes sense that they should do joint advertising. You've seen it - McDonalds mentioning Coke in their commercials, Dell stating that you get a free Epson printer with purchase and so on.
Read more about Advertising Co-ops
The End Game
With Microsoft having withdrawn its bid for Yahoo!, Carl Ichan was quick to step in and try to place his own controlling board in charge of Yahoo at the next annual shareholders meeting.
Well, I am one to think that no matter what happens, most of the folks have not thought of the end game scenario. Microsoft certainly didn't think of the end game when Yahoo rebuffed Steve Ballmer's attempt to acquire Yahoo. After saying essentially that nothing was going to stop Microsoft from acquiring Yahoo, that is in effect what happened (at least for the time being).
With the dog's on it's tail, Yahoo!, with the help of Google, a long time acquaintance and friend are ready to work out a new advertising arrangement.
Read more about the end game and a bit about Google's corporate history
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posted by James A. Warholic at 11:20 PM | 0 comments
Marketing B2B Really is About Emotions
B2B and B2C sales and marketing are distinctly different for many reasons. One item that is important to understand from a marketing perspective is emotions. There can be conflicting buyer emotions when dealing with B2B as compared to that of B2C. B2B requires getting through both the personal as well as the business side of the emotional marketing coin.
Read why sales and marketing copywriting, that addresses both the business and personal issues, are important to take into account in order to complete the sales process.
Read more about: Writing Emotional B2B Sales Copy - What You Must Account For When Copywriting
Target your business to business audience with copywriting that works. Professional Web Services provides technical copywriting for a wide variety of industries.
Get your business website found online with a professional internet marketing service provider from Professional Web Services. We provide professional marketing communication that will compel your customers to buy. Not only do we provide B2C and B2B marketing expertise, but Professional Web Services customizes and designs professional websites too.
Labels: B2B Marketing, Buyers, Copywriting, Marketing, Sales
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posted by James A. Warholic at 9:00 PM | 0 comments
Is Marketing Just Another Word For Advertising?
Marketing Myth #1 Marketing is Just Another Word for Advertising
Excellent article comparing marketing and advertising.
These words of wisdom can be applied to Internet marketing and Online advertising directly. If you are spending $300.00 or $3000.00 per month, or more, on Google AdWords Pay-Per-Click Ads and other online banner advertising, and not investing a single dime on your Internet marketing efforts, you are hurting your business in the long run. Building a quality website, with properly optimized content, and developing a marketing message that defines who you are, are strategic keys to Web success.
So, is marketing just another word for advertising?
Read more about this marketing myth.
Incorporate good marketing into your online advertising campaign budget to get the best of both worlds.
Labels: Advertising, B2B Marketing, B2C Marketing, Business, Internet, Internet Marketing, Marketing, Online, Online Advertising, Pay-per-click, PPC
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posted by James A. Warholic at 11:03 AM | 0 comments
Professional Website Marketing Designs
When it comes to website designs for B2B and B2C business, one size does not fit all. On the Internet final frontier, some like dark on light, others like light on dark designs. Some like blue and some like orange. Some like sharp corners and edges while others like wide circles, curves, and smooth flow style. No matter which style you like, there is a website style that inspires not only you or your business to really make an impact in your sphere of influence today, but also can inspire your customers too. Standout from the crowd. Read about the Desert Web Rider.
Professional Website Designs For Business Today
Over 5000 templates to choose from.
Invite your new internet visitors and customers to stay today. Learn more about becoming more interactive with your website readers, with Web 2.0 technologies that will keep them coming back.
Professional Web Services provides professional websites for business.
Labels: B2B Marketing, B2C Marketing, Internet, Internet Marketing, Marketing, Online, Web 2.0, Website, Website Design, Website Marketing
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posted by James A. Warholic at 10:30 AM | 0 comments
Improve Your Online Marketing Results
Are you talking their Internet semantic language?
This issue of the online marketing report looks at the world of search from an inner perspective that is quite interesting. It gives fascinating insights into the way we communicate, artificial intelligence (AI), Web publishing, how search engines index and catalog the vast Internet library, and how computer programs using complex algorithms are used in the evaluation of documents and web pages online. There are many golden nuggets of information to learn here, along with pertinent information on how to apply these marketing strategies for an improvement in your B2B or B2C business on the Web.
When it comes to online marketing, a close working relationship is a must between those that take care of your website and the products or services you provide. Simply having a website online, with just a sprinkling of your keywords throughout the site, is not good enough to getting a business found in the search engine results pages. Most of all, quality content is required, and that content better stand on its own merits. Sure, you can publish, on your business website a list of things that you sell, but how is that going to hold up to the hundreds, or thousands, or even millions of websites that use those same keywords as yourself. [Read More]
Read the entire article about online marketing:
Online Marketing Means Knowing Your Customers Semantically
Get your business on the right Internet footing. Learn how Professional Web Services can help build you an information architecture that will improve your marketing, advertising, sales, and branding impacts on the Internet.
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Labels: Business, Internet, Internet Marketing, Marketing, Marketing Strategies, Search Engines, Web Marketing, Writing
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posted by James A. Warholic at 12:19 PM | 0 comments
Marketing Strategies For Your Business
Is your company standing out from the crowd?
With the latest acquisition talk from Steve Ballmer, Chief Executive Officer of Microsoft, in which he is proposing acquiring Yahoo! with a stock and cash buyout; one has to wonder if this merger/buyout acquisition deal would really help Microsoft that much in the search and online advertising market space.
If you are a Google Search user, how likely are you to switch to a new search engine provider? With nearly a 60 percent market share in December 2007 according to comScore Core Search Report, Google Search has shined through, with an outstanding track record that shows they have stood out from the crowd since their inception. When they were nothing more than a small startup, Google took the search engine world by storm, and turned out a better and faster product than any other search company had at the time. Google has strived to be the best, and has never been content with settling for mediocrity.
Many companies have taken the attitude that 80 percent is good enough if it can make them a profit. This is not how to operate your business. In essence, if you think you are such a big juggernaut in your particular business market place and the 80 percent attitude is your attitude, then that leaves 20 percent for any company to really take advantage of the situation, and develop a product or service that can take the world by storm. It doesn't take long before market share is changed from one company to the other.
How Do You as a Business Stand Out From the Crowd?
Differentiate and Dominate Keys to Successful Marketing
Quite often small business owners will ask me to reveal the most powerful marketing strategy I have seen. I can say without hesitation that the most powerful marketing strategy has little to do with advertising, direct mail, web sites, referrals or blogs.
No, before any of those things will really have any impact on your business you've got to uncover and communicate a way in which your business is different from every other business that says they do what you do. You've got to get out of the commodity business. You've got to stake your claim on a simple idea or position in the mind of our prospective clients.
Here's what I mean. Read more about Differentiate and Dominate Keys to Successful Marketing
Jim said: Never settle for mediocrity. Life is about change, new growth, and making a difference in the lives around us. No matter what direction life takes us in our new thinking, always striving to do it to the best of our abilities is key to success. Actions speak louder than words. B2B, B2C, and C2C Internet Marketing Services, ethical SEO, Search Engine Optimization, Online Advertising Strategies, Website Branding Solutions with Professional Web Services, Inc. Business Solutions.
Labels: B2B Marketing, B2C Marketing, Business, Google, Marketing, Marketing Strategies, Microsoft, Yahoo
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posted by James A. Warholic at 9:30 AM | 0 comments
Marketing and Advertising for Today
So now you are advertising your business, and are bringing in people but hardly any of them are becoming customers. What's the problem? Is it the advertising message, the targeted audience, or the sales conversion process?
Read the story at: My Advertising Spot
Getting Leads Almost Immediately
There is an advertising solution for your business that can start generating leads and sales almost immediately. The solution is to use Pay-per-click, PPC advertising. This form of advertising can be highly selective, and you only have to pay for the budget that you set forth.
Online Advertising
Google, Yahoo, and Microsoft Search all have similar forms of online advertising programs that can be targeted to select groups of individuals based on various criteria.
Read the complete story at: My Advertising Spot.
Important to Consider Ethics in Online Advertising
Ethics, honesty, integrity, and trustworthiness in advertisements are a factor to driving sales, maintaining customer trust, and building brand loyalty. What is depicted in an Internet ad can help a brand, or if you are not careful, it can just as easily hurt a brand image. Sure, there might be short term gains in using unethical advertising techniques which distort or are blatantly misleading, but in the long run not following good ad ethics, a customer will remember, and if you are not the only game in town you may find yourself in another ballpark. So, do the right thing and follow good ethics in advertising and marketing.
Three Questions to Answer BEFORE You Spend One Cent on Advertising
1. Who is your target audience?
2. What does your target audience read, listen to, or watch?
3. What is your compelling benefit?
Read the rest of the story of why targeted advertising is the key to success at My Advertising Spot today.
Search Engine Exposure
Is Your Website Exposed Online In The Search Engines?
From the standpoint of Internet marketing and online advertising, having a website with good Internet exposure is one of the key factors on being discovered for your keywords. If your company is not a household or well known Internet brand, or you wish to improve company brand recognition online, then this search advertising subject is for your business.
Online advertising comes in many shapes and sizes. In fact, one size does not fit all. Depending on the industry and whether a business is primarily B2B, Business to business or B2C, Business to consumer, will have a determining affect on how the majority of your advertising dollars are spent.
Every business has some sort of advertising budget..... Read more about search engine exposure at My Advertising Spot today.
Internet The Final Frontier
The Internet really is the final frontier.
The future of advertising has changed drastically with the addition of the Internet as a media outlet. This has had a profound affect on all other forms of advertising; from radio, television, newspapers, technical trade journals, direct marketing advertising, and even catalogs and sponsors.
Companies can have the power to make a difference in the world around them. Combining a dedication to hard work, excellence, and a never give up attitude for any company today; while taking advantage of the powerful Web 2.0 online tools can help propel a business in the 21st century.
Propel your company across the Internet final frontier with Internet marketing by Professional Web Services today.
Labels: Advertising, Internet, Internet Marketing, Marketing, Online, Online Advertising
Creative Internet Marketing
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posted by James A. Warholic at 5:52 PM | 0 comments
Sales And Marketing Help For Your Business
We recently went to a sales presentation that was very educational in some very unusual ways. It wasn't the information from the presentation that was educational. How the person made her sales presentation was the educational part. Her personality and style of asking questions didn't do much for attracting clients. It in fact was down right repulsive at times. Something someone more conscientious doesn't want anything to do with. Let's look at the good, the bad and the ugly in some sales presentations.
Read more about Communication Strategies For Success
Sales Article Number Two
Deal or No Deal? How To Close Sales When Prospects Call
Small business owners know that the most important function of the telephone is to bring customers to you, begging for your service or product offering. So when the phone rings with a prospective customer on the other end, do you know how to transform an interested caller into a buying customer? Here are three phone sales tips to help you close more sales.Read the rest of the story Deal or No Deal? How To Close Sales When Prospects Call
Last but not least in the Sales and Marketing Stories
How to Hire Great Sales People
Hire Smart: Three Great Interview Questions to Hire Great Sales Staff
For small business owners, good sales staff is absolutely critical; they can make or break your business. Unfortunately, salespeople are also the most difficult employees to retain, precisely because of their business value. When hiring a new salesperson, many employers fall into the trap of using industry experience alone as the key hiring factor. But if the candidate left your competitor, what makes you so sure he'll like it any better at your company?Many hiring mistakes could be avoided at the interview stage. By asking the right interview questions and by observing the candidate's selling skills during the interview, you can hire the right salesperson the first time.
The following three interview questions can help you avoid sales staff turnover.
Read the details on How to Hire Great Sales People.
Have a Happy Thanksgiving to you and your staff, from Professional Web Services a professional Internet Marketing Company.
Read these stories at Sales and Marketing. www.salesandmarketing.ws
Labels: Business, Marketing, Sales
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posted by James A. Warholic at 1:04 PM | 0 comments
Internet Marketing Life And Times
» Word Of Mouth Marketing And Advertising
from Eclectic Marketing
Is Word Of Mouth Marketing And Advertising Good Or Bad For Your B2B Or B2C Business?
That all depends. Most businesses that have been around for years and have top notch customer service, takes care of customer problems when they occur, and places the customer first, probably has an A+ rating with the public. Whereas the business that does not listen and respond to customer complaints, thumbs their nose at the public, and generally takes the customer's money and runs, is likely to be found online in the online forums and blogs being trashed and generally not well spoken of. Both of these businesses are the recipients of word of mouth marketing and advertising.
Word Of Mouth Marketing And Advertising
» Americans Love The Internet
from Life And Times
40 Million Americans Use The Internet To Hang Out Or Have Fun Every Day
According to the:
PEW INTERNET PROJECT DATA MEMO
On any given day, about 40 million internet users go online just for fun or to pass the time.
Americans Love The Internet
» Passion In Marketing And Advertising
from Marketing Strategies for B2B and B2C Strategic Marketing
Your Company Needs To Be Set Apart - Get Passionate In Marketing And Advertising Your Company What sets your B2B or B2C company apart. If you can not point to anything that sets you apart then you will blend in with the rest of the plain vanilla icing. However, a company that is rich in color will stand out above the frosting on the Internet cake. With so many companies that are in direct competition with products or services you provide, there has got to be something that you are really passionate about. Sharing those thoughts may be one of the most important marketing and advertising strategies a company can ...
» Passion In Marketing And Advertising
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posted by James A. Warholic at 11:53 AM | 0 comments
Real Estate Marketing Report
Newspapers and other print publishing are fighting a war for their survival. With just one of the last major advertising dollars spent for print advertising by the real estate industry, newspapers are trying to fight back.
Internet Draws More Real Estate Ads
With the influx of new Internet marketing technologies for the real estate industry, most active home buyers are going to the Internet to do searches online for their next home purchase.
Here in lies the marketing issue with newspapers and other print media advertising that was once home to an exclusive advertising venue in the real estate industry. Realtors, specifically brokers and large real estate groups such as Coldwell Banker and Century 21 are moving their advertising to online media forms, with plans of reducing the number of ads in local newspapers in the future.
Read: Internet Draws More Real Estate Ads
Additional Articles
- Yahoo Shakes Up Real Estate
- Why Does A Realtor Need A Blog?
- Most Home Buyers Start With Internet Search
- Realtor Starts a Community Blog
- Internet Marketing For Realtors
- Home Delivery
Labels: B2C Marketing, Internet, Internet Marketing, Marketing, Real Estate
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posted by James A. Warholic at 2:50 PM | 0 comments
Email Marketing Strategies
Email marketing is not exactly like website marketing, as it pertains to the layouts. While hyperlinks and some graphics can be included in the emails; one has to consider that many individuals simply do not allow graphics to be displayed in their inbox or while reading the emails. If an email includes graphic images embedded into the email itself, then many spam detection programs will flag an email as possibly containing a threat to the users system. Often times, the graphic sent will be considered as an attachment and this will trigger the filters at both the readers end and with the automatic programs at the hosting providers and Internet Service Providers to red flag it.
Images that are hosted externally, and not sent in the email can help alleviate the problems, but still the user can select not to display the images.
What looks good in a html template may effectively get stripped of certain html formatting when received at the email clients. AOL, Gmail, Hot Mail, Yahoo Mail, and others handle the html formatting a little bit differently. Also, if emails are read online vs. reading them in an email program such as Eudora, Outlook, Mozilla, Thunderbird, and others, can render each email completely differently.
Because we live in a constant battle online with the online spammers, the email filters have gotten progressively tighter in what they look for to indicate spam or spyware. Many times a small graphic is used as a kind of homing beacon in emails to track readers. These small graphics are as small as 1px x 1px in size. A person can not see them in their email. That is why many of the better programs for reading emails will let you decide if you want to trust a source or not. If you trust a source then you can allow graphics to be displayed for those emails.
Many times there will be other forms of tracking, while not being unethical, will set a red flag so-to-speak, for the email filters. These can be a long string of alpha numbers after the url. If these are used excessively throughout the email then it could get flagged as spam. It is necessary, and typical many times, to have included in the email, specific urls for unsubscribing or updating of records. This in itself will not usually be enough to trip the filters.
If you have a trusted source for emails, newsletters, or email alerts on a regular basis, it is wise to add the email address to your list of contacts. On the other hand, if you constantly get spam into your inbox, it might be wise to check and remove bad contacts from your contacts list. Many programs automatically place contacts into the contacts file when emails are received. Checking the settings of your particular program and verifying that contacts are not automatically placed into the contacts file is probably a safer way of operating online.
Email marketing does have its good points, in that it keeps you in contact with your customers. There are other ways of staying in touch with customers by using a hybrid form of email marketing and using blog marketing at the same time. For example, this newsletter is written in the form of a blog. Each posting has its own permanent web address. Readers can subscribe to this blog in the form of a RSS feed or an email. By having both features available you can pack a double Internet marketing punch. Not only is this a newsletter, but by having permanent links, the search engines can find the postings and place them into the search engine results pages. Plus, in the future when needing to reference to past articles it is easy to find them online.
Professional Web Services provides professional Internet marketing services, ethical SEO, search engine optimization, professional blog marketing services, online advertising strategies, and web branding solutions. Contact us today for your B2B and B2C Internet marketing solution.
Creative Internet Marketing
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posted by James A. Warholic at 10:23 PM | 0 comments
Is It Marketing Or Is It Advertising?
by: James A. Warholic
Answers.com has this definition for marketing:
1. The act or process of buying and selling in a market.
2. The commercial functions involved in transferring goods from producer to consumer.
And for advertising:
1. The activity of attracting public attention to a product or business, as by paid announcements in the print, broadcast, or electronic media.
2. The business of designing and writing advertisements.
On the Web, these differences are blurred with respect to website development, quality link building, and the process of attracting attention to products or services using the various Internet marketing tools available online.
Email marketing for example comes to mind. When sending an email it becomes a powerful tool for marketing to other businesses or individuals. However, having a footer with a header or signature block that advertises some of the other aspects of a company falls under the category of advertising and likewise becomes a powerful advertising tool.
These terms become even more blurred when it comes to the search engines and search engine marketing. The term search engine marketing or SEM represents the process of having a website rank well in the Search Engines.
Google, Yahoo, and MSN are the top three Search Engines. If you take a look at each of these companies for marketing and advertising comparisons we find that they all have some form of advertisements themselves. Many times these advertisements are subtle in the approach taken. For example Google has a program called AdSense in which sites that publish content can run advertisements. Google will pay a portion of the revue back to the publisher. Sometimes Google runs there own advertisements through their own AdSense program. This is no different than someone like ourselves that have online ads to be displayed in conjugation with others or individually displayed on our website.
Apple Computers is another website that does a great job of both marketing and online advertising. If you have not been to their website, and studied it from a marketing, advertising, and branding approach, then you have missed a very unique experience. Each of their Web pages has all three concepts firmly embedded into the structure of the website. Apple even advertises using Google AdWords in the search engine results to continually expand their brand.
Some observers have a difference of opinion and would suggest that there is way too much information on the Apple Website and they should stream back what is placed on it. However, with the number of different components and interrelated business divisions, they are in a unique position to promote, advertise, and market between all of the entities. Many individuals that have one Apple product would certainly be interested in other Apple products. Apple's brand is extremely strong and consumers know that the products are well built. So, it stands to reason that they would want to advertise their products across all divisions.
What lessons can we learn from Apple?
First off, many businesses have a wide variety of products or services provided. To only promote one aspect of a business is selling a business short. Ecommerce B2C sites have found that if they give more options for other products or services at checkout, a large number of consumers will actually purchase additional items. This is especially true for B2C when there is a good brand image in the minds of the consumer. This same concept applies equally as well to the B2B Business to Business clientele. Many times the best B2B new customers are your old customers. Additional sales of other products or services to existing customers is likely to happen when a company has developed a great brand image, in the form of good customer service, customer support, and building quality relationships with customers over the long haul.
Websites are much more fluid in nature. Certainly it makes sense to place your bread and butter first and have what is most important for a business be the most prominent items on the website. If a certain page is out of date, then update the information but don't necessarily remove the page all together. Every time a page is published online is like building a link to yourself. If a page is totally removed offline from your business website, it is like removing one of the supporting strands on a spider's web. Because, there might be outside links to any of the particular pages that help support your website, you effectively would cut off the outside link if a page is removed. If the file naming convention of a certain page is not very conducive for site navigation links, then permanent redirects can be used to help provide a permanent link to the new page. That way, if any pages from the outside do link to an internal Web page, the links will be preserved. One of the most important items to really realize is the Search Engines themselves are providing quality links to internal pages of websites. If consideration is not given for this when designing, redesigning, or maintaining a website, valuable marketing and advertising links will be lost to your company forever.
Touching upon links is only one small part of the overall picture involved with Internet marketing. As you can see, Internet marketing and online advertising are much deeper and more technically challenging then just about all other forms of business and product promotion. Brand image and brand promotion also are factors that need to be constantly evaluated, tweaked, and in some cases totally overhauled to fit in with the overall company theme.
For full service Internet marketing services, online advertising strategies, ethical search engine optimization, and website branding solutions email Professional Web Services today.
Get your business found online and your website discovered. Start bringing in more sales for your business.
Labels: Advertising, Internet Marketing, Marketing, Online Advertising
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posted by James A. Warholic at 11:06 PM | 0 comments
Blogs, Marketing, And Your Business
A recent article came out about: eBay Is Going To Provide Additional Marketing Outlets For Their Users
More and more people are realizing the importance of marketing and advertising their products on the Internet. eBay has built a business around the hundreds of thousands of individuals and businesses all around the world that have something to sell.
Another place that is growing at an unbelievable clip is the website www.craigslist.com. Read how a Blog or even your business website can provide an additional marketing outlet for your company, product, service, or individual for sale items using Craigs List and a great landing page.
Read more of this story at Pro Web Blog Blogging And B2B and B2C Internet Marketing Strategies - eBay Blogs And Marketing
Imagine the possibilities for your B2B or B2C business today. With Internet marketing services, online advertising strategies, and web branding solutions from Professional Web Services; your business can generate more quality customer leads, increase sales, and improve the bottom-line.
Contact Professional Web Services today.
Labels: Blogs, Internet Marketing, Marketing, Online Advertising, Website Marketing
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posted by James A. Warholic at 10:56 PM | 0 comments
Advertising Via The Internet Video
One only has to look at the videos from Go Daddy to realize that this form of advertising online has had a major impact in the Internet marketing realm for Go Daddy. The publicity generated has placed Go Daddy in the minds' of consumers.
Video advertising is not limited to large corporations only. Small businesses are taking advantage of the visuals that can be painted in the minds' of consumers. Take for instance a small aircraft pilots' training facility in Brazil. They have created an advertisement that is quite unique and has great visuals along with multiple meanings for their business. The headings are in Portuguese but the visuals and the music comes through loud and clear in any language. See TGI Flys and your Business
Labels: Advertising, Business, Internet, Marketing, Online Advertising, Video
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posted by James A. Warholic at 3:07 PM | 1 comments
Marketing Adaptation
From the small Mom and Pop shops to the large fortune 50 class of companies; business owners in all parts of the world are starting to discover the sales, marketing, and advertising power, tools, and reach provided through the Internet.
It is imperative that businesses take advantage of the new Internet technology for the long haul. Read about it at the article: Why Call it Marketing Adaptation?
When marketing your company on the Internet there is a need to adapt to the new online market conditions.
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- Marketing Adaptation
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Labels: Business, Internet, Internet Marketing, Marketing
Creative Internet Marketing
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posted by James A. Warholic at 12:09 AM | 0 comments
Interior Design Success Story
See how Tammy took her business to the Net.
Free Internet Marketing Blogging Tools
Read how she used free tools to get started online before taking the next step on her way to getting her own business Interior Designer domain name. Read some of her amazing discoveries along the way. Read all about this at Pro Web Blog, Internet Marketing Online Advertising Web Branding.
Brought to you by: Professional Web Services, provider of Internet Marketing Services, Online Advertising Strategies, and Web Branding Solutions. Learn how to start making a marketing impact for your business today.
Labels: B2C Marketing, Blogs, Business, Internet Marketing, Marketing, Online, Success Stories
Creative Internet Marketing
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posted by James A. Warholic at 9:01 AM | 0 comments
Sales And Marketing
Promotional Marketing and Advertising of a company involves creating maximum ethical business exposure through all available channels.
Whether your business is a small business Mom-and-Pop Shop in the local community or has multi million dollars in sales in the global market place; promoting your company involves taking into consideration a number of new and important aspects of strategic marketing involving both traditional and non-traditional forms of media publicity exposure.
Strategic marketing involving just advertising through radio, television, and newspaper or other types of marketing approaches involving the traditional media outlets will ultimately be short changing your company's brand exposure.
See how Promotional Marketing And Advertising on the Internet can launch your company to new sales heights.
Read more about Promotional Marketing And Advertising Online and learn how to achieve more sales globally.
Professional Web Services, Inc. Strategic Internet Marketing, Creative Online Advertising and Web Branding Solutions, to create a Search Engine Marketing Impact for your company today.
Labels: Business, Marketing, Sales
Creative Internet Marketing
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posted by James A. Warholic at 4:41 PM | 0 comments
Friday's Girl
Golden Gems
As the Nike Commercial says, Just Do It
For an idea in Web marketing and online advertising creativity visit TGIF Fridays www.fridays.ws
At TGIF Friday's US Website, online golden nuggets of information can be found that can turn a frown into a smile, and turn your Mondays to Fridays every day at TGIF Friday's Website.
Read about Friday's Go Daddy Girl and the expert personal service received.
As a reminder, don't forget to click Friday's Hot Spot
Internet Marketing Services, Online Advertising Strategies, and Web Branding Solutions by: Professional Web Services, Inc.
Labels: Internet Marketing, Marketing, Web Marketing
Creative Internet Marketing
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posted by James A. Warholic at 10:09 AM | 0 comments
Internet Matrix
Web 2.0 Marketing 2.0 Advertising 2.0?
Getting a handle on these terms is like pulling teeth. Web 2.0 seems to be some futuristic idea which seems to be evolving from the Web 1.0 structure. On the other hand, Web 2.0 also seems to be occurring now on the Internet as it now is. [Read About The New Internet Matrix]
Matrix Marketing
The new Internet matrix is worth re-reading to grasp how this new technology can be used for your business today.
Recently, I spoke with a person that I strongly encouraged her to register their own domain name for their business down the line. Even if a business is small today it can become a much larger business tomorrow. Having the domain name now can give you a head start to setting up that B2B or B2C business website.
Creating a website is the next step if a business does not already have one. Building a proper website does take time and effort to figure out all the things that need to be said. However, the effort to do this does have its rewards. It can help focus in your own mind the direction you wish your company to go. Even if the website does not have a lot of information now, it can later be developed into something much more informative for the readers and prospective clients. Plus, it can help give you a head start to getting found online through the search engines.
There is a saying that "It is never too late to start." I would add to that, "It is never too late to start, but start now."
In the online global world, the growth of the Internet is nothing like we have ever seen before. Imagine as China and other countries around the globe all start publishing information online, the competing for keywords will grow. Each day that passes becomes that much harder to establish a new company online. So, do it now.
Professional Web Services, Inc. Provider of Internet Marketing Services, Online Advertising Strategies, Web Branding Solutions, to Produce More Sales For Your Business. Learn how we can make a Search Engine Marketing Impact for your business today. Find out what it takes to make your business an ebusiness and get found online today. We can help develop your B2C or B2B business with a website that is both Internet marketing creative and informative.
Ethical Issues In Business and Internet Ethics
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Labels: Advertising, Internet, Marketing, Web 2.0
Creative Internet Marketing
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posted by James A. Warholic at 2:14 PM | 0 comments
Marketing Advertising Eclecticism
Much has been written about the various aspects of marketing and advertising to the consumer.
Here is a story that I first came upon through a Google AdWords Success Story and One On One With Ray. Read the Search Engine Advertising story.
Advertisers Making Marketers Better
In the online advertising world, a pattern is starting to develop. The eclecticism of Online advertising, website branding, and Internet marketing are starting to take on an interesting relationship.
We have heard the term relationship marketing but what about relationship advertising? Find out more how this is having a profound effect on the Internet. Have a little patience on the loading of the page.
2006 Time For All To Update Your Copyright Dates
As we embark on a brand new year it is important to update your copyright dates on all the pages of your business websites.
The importance of having the correct copyright date can not be overstated from both a Search Engine and Business standpoint. Read more copyright-pwebs.blogspot.com
Bloggers Vent About Apple 'MacBook Pro'
A news story from CNET Blogma | News.blog | CNET News.com, about the new Apple MacBook Pro and how the old faithful of Apple users do not like the name.
The article went on to state that Steve Jobs actually stays on top of online feedback issues and does in fact read the online feedback. I wonder how many of the old brick and mortar companies actually stay on top of their own company issues by staying up to date on the various stories through the Internet Blogging community or through the online news articles that are picked up by Google, Yahoo, and MSN news.
A feature that is really cool as well as extremely helpful for any business to stay on top of the issues related to their company is to set up email news and web alerts.
Read how important this is for your business at the Blogger Vents.
Professional Web Services Launches Strategic Marketing Directory
Download this press release as an Adobe PDF document.
The New Strategic Marketing Directory is ideally structured toward building up, increasing revenue, and accelerating growth of a company through marketing communications, growth strategies, performance evaluations, sound marketing and advertising principles, ethics, branding, leadership training, sales processes, hi-tech public relations, National and International market development, Internet marketing, online advertising, and web branding. Read more at Professional Web Services Launches
Internet Marketing and Advertising Matrix | Web 2.0
Web 2.0 Marketing 2.0 Advertising 2.0?
Getting a handle on these terms is like pulling teeth. Web 2.0 seems to be some futuristic idea which seems to be evolving from the Web 1.0 structure. On the other hand, Web 2.0 seems to be occurring now on the Internet as it now is. See how new technology is changing the Internet Marketing and Advertising Matrix.
Professional Web Services, Inc. Internet Marketing Services, Online Advertising Strategies, Web Branding Solutions to provide More Sales For Your Business.
eBusiness Internet Marketing Services
Email Internet Marketing Services and Online Advertising StrategiesLabels: Advertising, Internet Marketing, Marketing, Online Advertising
Creative Internet Marketing
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posted by James A. Warholic at 11:13 PM | 0 comments
Empowering Internet Media
Take a look at how the Internet is providing a form of customer service feedback that can both be good and bad for your business future depending on the customer service you currently provide.
Read more about applying the Internet as a Sales, Marketing, and Advertising Tool for your company. Integration of company blogs into the world of educating customers, keeping other business to business clients informed, newsletter applications, and customer feedback for every type of industry. Reach new vertical and horizontal markets today from the Internet Marketing Industry
Labels: Advertising, Internet, Marketing, Sales
Creative Internet Marketing
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posted by James A. Warholic at 9:34 PM | 0 comments
Technology, Sales, Marketing, and Advertising
In This Weeks' Technology, Sales, Marketing, and Advertising Articles:
- Is Big Brother Listening In on Your Keyboard?
- Geo Targeted Advertising or Spying?
- Transferring Your Domain Name
- Sales and Marketing Moving Picture Shows - Web Videos
Keyboard Recording
It is amazing what researchers are creating in the way of new technology. In the article: Is Big Brother Listening In on Your Keyboard? A new technology for actually recording the sounds of someone typing on a keyboard. Is someone recording you? Read more: http://computertechster.blogspot.com/2005/09/ big-brother-listening-to-your-keyboard.html
Geo Targeting
In another topic that was forwarded to me by a reader concerns Geo Targeting. Is this a new technology that will help target ads to users or will it be used for Spy activities by the National Security Agency? http://earthmoonstars.blogspot.com/2005/09/ geo-targeting.html
Your Network Solutions
Many Domain Registrars are charging companies an exorbitant annual renewal fee. Find out how you can substantially reduce your annual costs by transferring your domain name to a new Registrar that offers reasonable fees for registration. Read more: http://b2b-b2c-domain-name.blogspot.com/2005/09/ your-network-solutions.html
Sales and Marketing Moving Picture Shows - Web Videos
Getting found Online on the major search engines is only half the battle. Utilizing sound marketing and advertising concepts once a lead source visits your business or consumer website is the other. See how the intergration of on demand video feeds can help your online sales. Take a video factory tour of Google. Learn more about what goes on inside Google and what new technology services are available. See story at: http://pwebs.net/2005/09/ sales-and-marketing-moving-picture.html
Professional Web Services, The SEO Internet Marketing Professional
Labels: Advertising, Marketing, Privacy, Sales, Video, Web 2.0
Creative Internet Marketing
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posted by James A. Warholic at 2:02 PM | 0 comments
Web Pro E Business Marketing And Advertising Sales Power
Internet marketing, Email marketing, online advertising, and web sales all have one thing in common. The power is in the written form of communication. With-out writing, any other form of communication would simply not be found online.
http://blog.pwebs.net/2005/09/power-of-written-word.html
Internet Marketing and Creative Writing
Learn first hand about the power the experts have. Find out how the experts do it. Who are these experts, and what can they can do for your Internet marketing, advertising, and your sales pipeline? This is not an advertisement.
http://blog.pwebs.net/2005/09/ internet-marketing-creative-writing.html
Marketing and Online Advertising Messages
In today's online cynical email times, sometimes the marketing, advertising, and Email messages portrayed seem, to good to be true.
Evaluating the website messages to new prospects on the Internet requires continually asking the branding questions: What does this do to my brand? Does it add a plus, minus, or a brand neutral to the overall internet marketing message?
http://professionalwebservices.blogspot.com/2005/09/ marketing-and-online-advertising.html
Watch out for the MLM
Multi Level Marketing takes on new meaning when it comes to the power of the Internet and the marketing impact using emotions. See: http://professionalwebservices.blogspot.com/2005/09/ multi-level-marketing.html
Creative marketing approaches with Professional Web Services, services.
Labels: Internet Marketing, Marketing, Writing
Creative Internet Marketing
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posted by James A. Warholic at 7:57 PM | 0 comments
Internet Marketing Advertising - Online Web Applications - Operating Systems
Above the Fold Internet Marketing and Advertising
Take an online look how the ole newspaper term "above the fold" is taking on new virtual meaning for websites today. The challenges facing businesses today require continual evaluation of the marketing, advertising, and branding message that is being portrayed.
Understanding the diversity of your customer base is key in reaching new customers online. Extra Extra Read All About It! Above the Fold Internet Marketing and Advertising.
http://pwebs.net/2005/08/above-fold-internet-marketing.html
Online Web Applications and Operating Systems
Is your favorite operating system Mac, Windows, Unix, or Linux? Does it really matter anymore?
The future is upon us now and with it we have the new virtual operating systems on the Internet and Online Web Applications that will run directly from your browser.
http://computertechster.blogspot.com/ 2005/08/online-operating-systems-web.html
Internet Marketing - Your Email Signature Block
Creating a unique signature block for your business emails can make an impact and really drive home some key concepts of your business.
Learn how to take advantage of, and increase the momentum of interest in your products or services by displaying more than a name, address, and phone number (the plain jane look). Instead create one with Style! Incorporate your slogan or even adding a graphic image from your website. Learn how to do this at: http://b2b-and-b2c-marketing-strategies.blogspot.com/ 2005/09/email-marketing-signature-block.html
Need help for your business?
Solution: Professional Web Services
Labels: Advertising, Business, Marketing, Newspaper, Online, Web, Web 2.0
Creative Internet Marketing
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posted by James A. Warholic at 12:12 PM | 0 comments
Marketing Message Screaming To Get Out
No matter what industry sector that you find your company involved in, I would venture to say that no one knows your own company business better than YOU.
In this technical world, writing detailed information can best be accomplished by the Pros. Sure, you can get a copywriter to put some article together for you, but it still will not have the engineering or technical details that can only be provided by those in the specific industry of expertise.
Getting your marketing and advertising message out to the world. Find out:
What's Your Line? Next Generation Marketing
At the 2005 Google Dance, and Search Engine Strategies Conference, held at the San Jose Convention Center, Google was most certainly getting their marketing and advertising message out. The Search Engine Strategies Conference was an excellent time to talk with all the major search engine companies, check out the new forms of online advertising (pay-per-call), view the various web metrics programs available for website analysis, plus spend time talking with others in the industry.
The Google Dance was most certainly the highlight of the entire show. This was a time to talk with the engineers and ask any questions the invitees had. Not that any trade secrets were given out, but it helped clarify a large number of questions.
Take a look at the pictures from the dance.
For help with your Internet marketing and online advertising message contact Professional Web Services.
Creative Internet Marketing
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posted by James A. Warholic at 11:16 AM | 0 comments
Knowing vs Marketing B2B B2C
Knowing your business is not the same as marketing your business
Many principal owners know their business inside and out and can share technical information with customers like it is the back of their hand. But, when it comes to actual Internet marketing AND Online Advertisement strategies they do not have a clue where to begin. Don't feel bad if you fall into this category.
Read more about: B2B Marketing Advertisement Strategies
Internet Marketing and Advertising
Marketing a B2B and B2C website requires a performance evaluation, a thorough understanding of the business being marketed, identifying the customer base, incorporating pertinent content with the keywords properly included, updating the content on a regular basis, establishing a foundation of trust with customers, and an understanding of the marketing channels available on the Internet.
Read more about: Marketing a B2B Site and a B2C Site
For more helpful information for B2B and B2C Internet marketing visit Professional Web Services Marketing Services
Labels: B2B Marketing, B2C Marketing, Business, Internet Marketing, Internet Marketing Services, Marketing
Creative Internet Marketing
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posted by James A. Warholic at 10:31 PM | 0 comments